So I figured today I would do a deconstruction of our friend, the Post It Politics thumb!
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| This Li'l Guy! |
Ok, so I how do I go about drawing it? Let me show you while displaying my intense Microsoft Paint skills!
Start with a standard Post-it note, and draw four dots on it in a diamond.
Next, you're going to want to turn the Post-it, making it a diamond, then connect the dots with a marker or pen, going all the way to the edge of the note for what would be the wrist of the hand. DO NOT connect the top two dots, because that's where you're going to draw the thumb.
Finally, starting where the top left dot used to be, draw a rectangular thumb, connect it back to the rest of the hand, and finish it off with three horizontal lines for the fingers.
Now all there is to do is go out into the world, find a place that needs posting
and show some discontent
Or approval as the case might be
I like this image because of how stark and minimalist it is. I believe that also makes it easy to recreate (a key component for someone like me with only basic drawing skills). Posting it at an angle makes it stand out. Most importantly, it makes use of guerrilla marketing. Guerrilla marketing is to put an advertisement (or in my case a political image) in a spot where no one had expected it, or using an advertisement's surroundings in order to send a stronger/more creative message. In many ways, these advertisements develop a relationship between the viewer and the product/message being advertised. For some great examples of guerrilla advertising, check out this link.
In the case of Post It Politics, this relationship is created by using the propaganda being posted upon as a base for discussion, while the Post-it notes themselves become a means for viewer participation. To what degree people who see my image will interact remains to be seen.
Did some posting today on a flier for a political organization that was recruiting on campus via fliers. Feel free to weigh in on the discussion about politically affiliated student organizations, especially on twitter.
@Post_It_Politics
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